(Original Post from The Printing House 01/2016)
Stickers, labels and decals are an awesome and often overlooked marketing tool that can be used to build brand awareness, create unique products, and to catch the attention of customers. Whether you’re looking for a custom cut promotional design, large format window decals, or one of a kind labels for packaging, stickers are a great way to ensure your message sticks with your audience!
We’ve selected sixteen of our favourite designs for your inspiration – check them out below.
Acne Jeans
This simple, clever package sticker reinforces this denim brand’s aesthetic, mimicking the copper colour and embossed look of a button on a pair of jeans.
It’s Good to See You Floor Decal
Surprise shoppers with an eye-catching floor decal! This out of the box way to send a message is sure to be noticed.
You’re a Gem Stickers
A custom cut, uniquely shaped sticker is a great way to reach out to customers. We love the hand-drawn look of these stickers – and who doesn’t love a compliment?
Beansmith Coffee
A beautifully designed label can be a cost-effective way to create unique packaging, as displayed by this cool coffee bag.
Scuba Diver Wall Decal
This out of the box design plays off of its surroundings, using a fire extinguisher in place of a scuba diver’s oxygen tank! Large format stickers can be used in creative and inventive ways.
Pop of Pink Business Cards
A different take on the traditional business card, this modern design uses stickers to create a dynamic look, while still communicating important contact information.
Neëst Votive Candles
Another simple design that uses custom cutting to create a unique shape that hints at the product inside. The delicate lines and typeface give off a handmade vibe.
Vineyard Vines Decals
This American clothing store uses promotional stickers in all the right ways. Offer free decals to customers to help spread brand awareness!
Adorable Donut Seals
Seal the deal with a sweet surprise like these fun sprinkle donut stickers. Add some personality to your packaging and envelopes with a custom sticker!
Pot & Pantry Window Decals
Window decals can be a great way to jazz up your storefront and get people visiting your shop. Temporary options make it possible to switch up your display as needed.
Custom Cut Camping Stickers
People love to express themselves and their interests. Why not include a playful pack of themed stickers along with your product to stay top of mind with customers?
Sass & Peril Clear Stickers
There are so many different stocks and specialty options to choose from when it comes to stickers, labels, and decals. Keep things looking sleek with a clear, transparent design.
Perfectly Framed Window Display
Large format window decals help draw attention to beautiful window displays. This pretty frame decal highlights the focal point of this store’s arrangement.
Monogrammed Circle Stickers
Sometimes, simple is best. This clean, monogrammed design on a circular label is the perfect finishing touch to complete the down to earth look of this packaging.
Brother Duran Spirit Label
Other times, a more intricate design may be the best way to go. This stunning alcohol label showcases metallic elements, subtle embossing, and a custom shape.
Kitten & the Bear Jam Label
The beautiful design of this round label is a great compliment to the twine and kraft paper used for this jam packaging.
